The Importance of Brand in OTC and HBC Products for Convenience Outlets

While generic brands can be displayed to reach cost conscious consumers, most health and beauty care product purchases in a convenience store are need-based and shoppers are looking for brands they can rely on.

3 Big Snacking Trends Affecting Your Bottom Line this Year

The question for this year is the same for consumer and packaged good purchasers and suppliers—what products and trends will be affecting my bottom line this year?

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